Bringing people together, encouraging, creating connections, making music, and trying new things - that's what makes me happy.


Photography and film

ieffects ag

March 2022 - today

So now I’ve landed here. That’s how fast it goes and new worlds open up. Among the 20 employees, mainly ETH computer engineers, I’m practically an exotic marketing person. Fortunately, I am not a complete stranger to computer science and I can conjure up real emotions from the dry facts. I am proud of our new appearance which reflects the competence of the company in a high-quality way – here in the Project-Office in Zurich we know the craft of programming.

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ieffects Igeho Ad: Conception, sound and production

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ieffects.fresh® Ad: Conception, sound and production

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ieffects Christmas Ad: Conception, sound and production

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ieffects Ad: Conception, sound and animation

Website: Conception and realization

Otto Fischer AG

2001 - February 2022

During my professional career as Head of Communications, I designed and shaped the corporate identity and corporate design. The online store is considered popular and legendary in the industry with a very high online order share. Already in the early beginnings I was involved in the development. The digital world is very close to my heart and together with a creative team of 8 I was able to fully contribute my verve and inventiveness.

Founded in 1899, Otto Fischer employs around 300 people and supplies the electrical installation industry with products and services throughout Switzerland.


2009 - August 2021

We were a cornerstone in a fairly conservative industry with the eco2friendly program. The goal is to make Switzerland cleaner and more independent in terms of energy with smart electricity solutions. As a co-founder, I was responsible for the concept and communication.

eco2friendly is a non-profit electricity efficiency program, which was founded in 2009 in the Swiss electrical installation industry by the company Otto Fischer in Zurich cooperatively with over 40 other partner companies.

Conception, sound and editing

Conception, sound and editing

Glückspark Switzerland

2019 - today

Together with my wife Nadja the idea and brand Glückspark was born. In a voluntary project collaboration with Strüby Holzbau AG and Switzerland Innovation, this idea was worked out for a concrete building project. Unfortunately, the building land was not released, so the happiness park is waiting for a next village.

Glückspark aims to rethink, shape and strengthen identity in a region or community through a multigenerational project. The well-being of the people, the togetherness as well as a grandchild-friendly implementation are in the center – a solution free of profit-oriented investor.

Build Smart

2020 - February 2022

The Build Smart platform was created in cooperation with the Ruf Lanz advertising agency. In exciting interaction with advertisers, graphic designers, motion designers, web designers and copywriters, this concise appearance was created.

Build Smart connects the units of a building into a whole. The result: more comfort and energy efficiency thanks to solutions.

Estana Project

1997 - today

Making music and composing is my passion. Even as a little boy, I was on the road with a tape recorder and microphone, capturing sounds and noises.

Estana is my own personal music project as a creative complement to my job. Founded in 1997, with a few synthesizers and an old electric piano in a digital studio environment.

about me

I want to use my talent in encouraging people profitably in a task that is meaningful for people and nature. I would also like to contribute to Switzerland being an example of innovation and sustainability beyond its well-known areas.


This is what distinguishes me

I’m an enthusiastic and profound person. I move things with courage and consistency and I am naive enough to let even crazy ideas become reality. I like long-term projects and goals, I am committed and fast – not so much as a fire extinguisher, but as a reliable team player.

My way of working is independent, self-taught and solution-oriented. As an implementer and doer, I can achieve a lot with little. I stand for a new generation that lives responsibility and needs a purpose.

My suitability

The development of coordinated, target group-oriented, impact-oriented, digital communication is my core competence. I love the exchange with stakeholders. In doing so, I am a mentor and enabler with emotional competence. I’m excited about new technologies like speech recognition, robotics or e-mobility. I am at home in the digital world and I use Software as a Service.

Free like crazy

My workplace is where creativity is in the air. For example, I also like to be in nature, in the forest, at coworking and among people: In places where life pulsates. Thanks to my MacBook, I’m mobile. So it’s huge fun to move the world and people with clever ideas, language and images.

Keep in touch

I am especially looking forward to an exchange with you and to learn more about our similarities or a possible collaboration.

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Stefan Ruf

Foehrenweg 11

5606 Dintikon